{"product_id":"pro-series-ultra-vibrant-permanent-hair-color","title":"Pro Series Ultra Vibrant Permanent Hair Color","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eExperience salon-worthy color at home with \u003c\/span\u003e\u003cstrong\u003eVIDAL SASSOON Pro Series Ultra Vibrant Permanent Hair Color\u003c\/strong\u003e\u003cspan\u003e, expertly crafted by the legendary Vidal Sassoon color experts. Each shade is precision-mixed with a calibrated blend of rich pigments, giving you ultra-vibrant, bold color that stands out and stays luminous. Designed for those who crave intense, fashion-forward hues, this pro-grade formula delivers long-lasting depth, shine, and dimension without the need for a salon appointment.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWhy You'll Love It?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cstrong\u003eUltra-Vibrant Color:\u003c\/strong\u003e\u003cspan\u003e Intense, fashion-forward shades designed to give you a chic, modern look, without stepping into a salon.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cstrong\u003eLong-Lasting Results:\u003c\/strong\u003e\u003cspan\u003e Enjoy rich, midnight-blue vibrancy and fade-resistant brilliance for weeks.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003e\u003cstrong\u003eSalon-Quality System:\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eAn easy at-home kit that delivers consistent, professional-grade color.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003e\u003cstrong\u003eHydra Block Conditioner:\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eComes with the VS Color Preserving Conditioner to help prevent fade-out and keep your color looking fresh and glossy.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"VIAI BEAUTY","offers":[{"title":"Deep Velvet Violet","offer_id":50823635403047,"sku":"VIDALSASSO-18876","price":6.58,"currency_code":"USD","in_stock":false},{"title":"London Lilac","offer_id":50823635435815,"sku":"VIDALSASSO-18875","price":6.58,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0959\/3146\/6023\/files\/Vidal-Sassoon-Pro-Series-Permanent-Hair-Color-Dye-3RV-Magnetic-Mahogany-1-Application_1c83aba6-2356-48dc-b382-b48f3a3bb690.3802f53702e0095ab701e35639902491.jpg?v=1765597542","url":"https:\/\/primestore.us\/products\/pro-series-ultra-vibrant-permanent-hair-color","provider":"PrimeStore Premium Marketplace ","version":"1.0","type":"link"}